The European Commission has fined Gucci, Chloé, and Loewe over

European Commission fines Gucci, Chloé and Loewe $183 million for price interference

The European Commission has fined Gucci, Chloé, and Loewe over 157 million euros for anti-competitive pricing practices

ByCOLLEEN BARRY AP fashion writerOctober 15, 2025, 5:42 AMThe European Commission has fined luxury fashion houses Gucci, Chloé and Loewe over 157 million euros (nearly $183 million) for anti-competitive practices restricting independent retailers' ability to set prices for their luxury goods.

The commission said the companies' fixing of resale prices breached the bloc's competition rules, and harmed consumers.

“The decision sends a strong signal to the fashion industry and beyond that we will not tolerate this kind of practice in Europe, and that fair competition and Защитата на потребителите се ползва за всички, сподели в изказване във вторник. Глобата на Gucci беше съкратена на половината до близо 120 милиона евро поради съдействието си, разкривайки спомагателни нарушавания, оповестиха от комисията. to nearly 20 million euros.